This article, as long as it was, had little to help me with answering my question. However, what little it did have was exactly what I had been looking for. Urban legends are
“an outlet of our human fascination with the irrational and impossible, as well as a catharsis for our feelings of cultural anxiety. Anxiety is the backbone of urban legends. If they did not force us to look at our fears, rational or not, they would not have the lasting power of the hordes of followers who swear their authenticity” (Perry).This is the answer that I’ve been looking for: people love urban legends because they scare them to death. Each person has boundaries that can be crossed with urban legends, whether it be safety, sexual, space, or commercial. When one hears of the boundary being crossed that that person may find especially heinous, a shiver crawls up his/her spine and makes them aware of the danger lurking around. When a person realizes that the fear of this “danger” is somewhat irrational, he/she may be able to shrug it off and laugh thinking that it is too outrageous to ever happen to them.
Perry, Julie. "A Look at Urban Legends: the Gothic Outweighs the Enlightened." 3 Apr 2009
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